There is a lot of chatter on the interweb about how content marketing is a sure way to increase your audience and gain new customers. However, the cold hard truth is that a lot of content initiatives fall completely flat. So, whether you are just getting started or you need to right the ship the Why Content Marketing Fails Slideshare is a great place to start. In this Slideshare, we find the Wizard of Moz Rand Fishkin breaking down 5 reasons why content marketing fails with his trademark humor and style. It’s highly recommended for both the belly laughs and insightful tips.