Content

Everyone knows that we marketers love our buzzwords, but creating great content is about a lot more than just latching on to the latest hot trend. Successful content marketing heavily depends on having a solid strategy developed and executed by core members of your company whose expertise and experience will help address customer issues while building …

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We have talked a lot recently about how important it is to have high quality visual content playing a large role in your content marketing and it’s because visual content pieces are generating more clickthroughs, shares, and ultimately backlinks than almost any other content format out there! But, creating visual content just to create won’t …

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It probably comes as no surprise to you that 89% of B2B researchers use the internet during the B2B purchasing process. But, you might be surprised to know that 70% of B2B buyers are watching videos throughout their path to purchase, and even more surprised to see that most of those doing the research are a lot younger than you might expect! If …

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While many might joke about all the lip-sync or silly cat videos, with 300 hours of video uploaded to YouTube every minute the popularity of video is without question. And, as video’s popularity grows, if you’re not working video marketing into your mix you could miss out on a lot. In today’s share we aim to keep you from missing out …

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Did you know that the average internet user spends 88% more time on a website with video? It’s true, and just another reason why video marketing is a must for any brand in 2015. We are living in a day where we are seeing video play a larger role in our online interactions and as its popularity on social media continues to grow this is a trend we …

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