Marketing

Online video drives conversions and traffic for a modern business. 52% of consumers say that product videos help them to make a product purchase. 66% of these consumers will also rewatch videos, helping to drive up return traffic for a business site. These same videos are proven to boost conversions by 9%. While that number doesn’t seem immense, …

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Video is taking over the world. Online video consumption by consumers has increased 800% over the last six years. Newer statistics are showing that these same consumers are now watching 180 videos per month. The need to incorporate video into your business marketing plan is now. Now that 2016 is half over, new information is rolling in and it’s …

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Your business’s video marketing plan must involve YouTube. Digital ad spending has increased 4x on YouTube over the last 5 years. The allure of high engagement and video exposure is only one part of the need for YouTube. 52% of shoppers confess that watching product videos makes them more confident in making a purchase. These shopping consumers …

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Explainer Videos are wonderful tools for customer engagement. These videos can typically increase revenue 400% for a company. But why should you use explainer videos? Whether it is a new customer, a long-time customer or a casual consumer, everybody wants to learn more about a product or service. But their time is limited and there are thousands …

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The mobile platform has changed the face of video marketing. There will be 5.2 billion mobile consumers by 2019. 45% of all email marketing clicks come from mobile. On average, American consumers spend 91 hours per month working with video dependent apps and other video sources. 92% of these same consumers share video with like-minded consumers further …

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