Info videos show how the numbers add up to tell your B2B marketing story

Statistics, percentages and trends can make a compelling case for your product or solution. Unfortunately, they can also get to be a bit overwhelming – maybe even a little boring. Enter info videos, an engaging, powerful tool for presenting data in a way that viewers will understand and, more importantly, remember.

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Explainer and demo videos do more than just illustrate a key product value point or exciting new feature. They are a powerful way to build your brand and make your company stand out from the competition. Explainer and demo videos should definitely be part of your ongoing B2B marketing and sales strategy. And to accomplish that, you need a video production …

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Explainer videos are great at both showing and telling prospects how your company and solutions will make their lives better. Animations, iconography and voice narration work together to illustrate new or complicated ideas. So it’s essential that you have a clear picture of …

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Leading a video project within your organization is all about communication. Your team looks to you to identify goals, gather feedback, and manage expectations for numerous people, each of whom has their own definition of “success.” And if you are working with a video production …

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