After spending more than two decades working with clients on evolving explainer and demo video needs, one thing that we see often is confusion around when it makes sense to use unique, brand-specific stock video for marketing materials. A pervasive idea in the marketing space is that stock content should be avoided, …

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Animated marketing continues to be called out as a key engagement driver for brands, helping to accelerate …

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We love the challenge of creating successful video solutions tailored to specific situations or uses. When Fujifilm asked us for a voiceless video solution to highlight their suite of printers, we got to work using captions and music to showcase the versatility …

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Healthcare in the United States is more complex than ever before. The mountain of data available at a provider’s fingertips is understandably intimidating. One challenge is collecting, connecting, and deciphering all of this data and making it available to professionals who can use it. Another challenge is educating those providers on the tools …

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Creating engaging B2B videos that work isn’t easy. Your video marketing campaign isn’t about creating a single video, posting it all over social media, and hoping to capture your …

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